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A Sense of Urgency

By John P. Kotter

Editorial Review:Product Description: Most organizational change initiatives fail spectacularly (at worst) or deliver lukewarm results (at best). In his international bestseller Leading Change, John Kotter revealed why change is so hard, and provided an actionable, eight-step process for implementing successful transformations. The book became the change bible for managers worldwide.

Now, in Urgency, Kotter shines the spotlight on the crucial first step in his framework: creating a sense of urgency by getting people to actually see and feel the need for change.

Why focus on urgency? Without it, any change effort is doomed. Kotter reveals the insidious nature of complacency in all its forms and guises.

In this exciting new book, Kotter explains:

How to go beyond "the business case" for change to overcome the fear and anger that can suppress urgency

Ways to ensure that your actions and behaviors -- not just your words -- communicate the need for change

How to keep fanning the flames of urgency even after your transformation effort has scored some early successes

Written in Kotter's signature no-nonsense style, this concise and authoritative guide helps you set the stage for leading a successful transformation in your company.

Binding: Hardcover
Dewey Decimal Number: 658.406
EAN: 9781422179710
Edition: 1
ISBN: 1422179710
Label: Harvard Business School Press
Languages: EnglishOriginal LanguageEnglishUnknownEnglishPublished
Manufacturer: Harvard Business School Press
Number Of Items: 1
Number Of Pages: 128
Publication Date: September 03, 2008
Publisher: Harvard Business School Press
Studio: Harvard Business School Press

Average Rating: out of 5 stars

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