Candle Media’s Exile Content Studio Acquires Majority Stake in Lil’ Heroes NFT Franchise


LOS ANGELES–(BUSINESS WIRE)–Exile Content Studio, the Latin-focused film, television, audio and music company founded by Isaac Lee and now part of Candle Media, today announced the acquisition of a majority stake in the Lil ‘Heroes NFT. Created by Spanish contemporary artist Edgar Plans, Lil’ Heroes was launched through NFT’s successful collaboration with Exile and NFT studio Curatible. By acquiring Curatible’s stake, Exile now owns a majority stake in the Lil’ Heroes franchise as it moves into its next stage of growth and expansion.

The deal follows the acquisition of Exile by Candle Media, the next-generation media company founded by Kevin Mayer and Tom Staggs.

The Lil’ Heroes NFT Collection first launched in January 2022, generating over $60 million in trading volume and reaching over 80,000 members on Discordwith ambassadors including the 2021 Nobel Peace Prize laureate Maria Ressa, J Balvin, DJ Khalid, William and carmelo anthony. Later this summer, Exile and Plans will create an NFT collection spin-off from Lil’ Heroes, Lil’ Villains. Additionally, the franchise partners have an animated television series in the works starring NBA superstar Carmelo Anthony and his company Creative7 Productions, with Anthony set to voice one of the characters and also serve as an executive producer.

Candle co-founders and co-CEOs Kevin Mayer and Tom Staggs said: “We are thrilled to extend Exile’s partnership with Lil’ Heroes, a vibrant new franchise with a deeply engaged community, and a great example of how native digital IP can engage audiences across various platforms, products and experiences.”

Daniel Eilemberg, who has now been named General Manager of the Lil’ Heroes franchise, said: “We are grateful to Edgar Plans for his immense contribution to the successful launch of Lil’ Heroes, and we are excited to expand our involvement as we continue to work with Edgar to grow the franchise and community on Web3 and beyond. ”

The plans said, “I thank Curatible for working with us on the launch of this fun NFT collection earlier this year, and I’m happy to take Lil’ Heroes to the next level with Exile and Candle Media. Exile and Daniel have been fantastic partners , with innovative and creative ideas that have contributed to the wide success of the project.We will continue to work with our amazing Lil’ Heroes community as we grow and take the franchise beyond the Web3 ecosystem.

About Exile Content Studio

Exile Content Studio creates content in Spanish and English for global audiences across multiple platforms: TV, film, audio and digital. Exile’s team has led content production for the largest Spanish-language media companies in the world, with responsibility for movie studios, OTT service, broadcast and cable networks, music, news and digital. The company’s current roster includes award-winning talent across all genres and formats. To stay up to date on Exile’s projects, follow @ExileContent on Twitter and Instagram.

About little heroes

Lil’ Heroes is an entertainment brand and franchise created by Spanish artist Edgar Plans, in partnership with Exile Content Studio. It launched in January 2022 as the NFT Collection, which serves as the foundation for an entertainment franchise with multiple touchpoints with its fans and audiences. These include NFTs, but also merchandise and licensing, an animated show, events, publishing, games and more.

About Candle Media

Candle is an independent, user-friendly home for the builders of cutting-edge, high-quality, category-defining brands and franchises, built for the digital age. By bringing together elite talent operating at the intersection of content, community and commerce, it helps position leading entertainment companies for accelerated and sustainable growth in today’s market and beyond. Candle was founded by its co-presidents and co-CEOs, top entertainment executives Kevin Mayer and Tom Staggs, and backed by investment capital from funds managed by Blackstone’s flagship private equity firm.

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