Hyundai Motor opens future mobility studio in Montana

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Hyundai Motor Group’s New Horizons studio and Hyundai Kia America technical center executives, including New Horizons studio founding director John Suh (fifth from left), pose for a photo to celebrate the opening of the R&D center Bozeman from the Hyundai New Horizons studio in Bozeman, Montana, on Thursday. HMG

Hyundai Motor Group announced on Friday that its future mobility unit, called Hyundai New Horizons Studio, has opened a new research center in Bozeman, Montana.

With about 25 billion won ($20 million) invested, the center will serve as the unit’s headquarters and oversee the development of “Ultimate Mobility Vehicles” or UMVs for the South Korean auto giant’s futuristic push.

Hyundai New Horizons Studio, established in September 2020, aims to redefine transportation with accessible, sustainable and smart mobility solutions.

The automaker said Montana was chosen as the location for the new facility because of its excellent accessibility to local labor in the engineering and natural sciences fields.

“Montana is quickly becoming a hub for high-tech companies and entrepreneurs with a growing talent pool of skilled labor in engineering, research and natural sciences,” said John Suh, director of New Horizons Studio and vice president of Hyundai Motor Group. .

“Bozeman is a thriving and economic micropolitan city. Nestled near dozens of off-road trails with over 150 miles of terrain and mountain access for UMV testing, it’s the perfect fit for our new R&D lab.

Hyundai Motor Group said the Montana NHS will also work with local community organizations such as Montana State University to set up testing facilities for UMVs.

By Kim Da-sol ([email protected])


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