Netflix buys first video game studio, launches mobile games


Sept. 28 (Reuters) – Netflix has acquired video game maker Night School Studio and launched five mobile game titles in select European markets, the company said on Tuesday, as it seeks to diversify its revenue streams amid a backdrop of increased competition in the streaming space.

Night School Studio, the company’s first game studio purchase, is best known for its debut game, “Oxenfree,” a supernatural teenage thriller with an odd soundtrack.

The studio’s games, available on Sony’s PlayStation (6758.T), Microsoft’s Xbox (MSFT.O), Nintendo Switch and PCs, will be the first non-mobile titles in the gaming giant’s newly created video game portfolio. streaming.

“Like our shows and movies, these games will all be included as part of your Netflix subscription, all with no ads or in-app purchases,” the company said.

The Netflix logo is seen on their desk in Hollywood, Los Angeles, California, United States, on July 16, 2018. REUTERS / Lucy Nicholson

Netflix had mentioned its intention to enter the game in its last quarterly results, as new players, including Disney + and HBO Max, quickly gained subscribers, stepping up competition in the streaming landscape.

Earlier today, the company announced that it has presented the titles “Stranger Things: 1984”, “Stranger Things 3: The Game”, “Card Blast”, “Teeter Up” and “Shooting Hoops” on Android to members of Netflix. in Spain and Italy. .

Poland, where the titles “Stranger Things” are already available, will get the other three titles.

“We see games as another new category of content for us, similar to our expansion into original films, animation and unscripted television,” the company said in its letter to shareholders.

“We think the time has come to learn more about how our members enjoy the games.”

Reporting by Eva Mathews, Subrat Patnaik and Rithika Krishna in Bengaluru; Editing by Vinay Dwivedi

Our Standards: Thomson Reuters Trust Principles.

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