Regal Entertainment and Reality MM Studio use Virtual Playground as talent management arm


Two of the largest and most award-winning entertainment companies in the Philippines – Regal Entertainment and Reality MM Studios have sealed their partnership with a leading talent management agency – Virtual Playground to officially manage the careers of their contract artists and aim to discover local talents to play in their future projects.

The announcement was made during a virtual conference on December 1 by the COO and Executive Vice President of Regal Entertainment – Roselle Monteverde, the President and CEO of Reality MM Studio – Dondon Monteverde and the CEO of Virtual Playground – Charlie Dy.

Regal Entertainment has been a steadfast mainstay of Filipino entertainment for decades, producing dozens of films a year since its founding by filmmaker Mother Lily Monteverde in the early 1960s.

It was through his ingenuity that the company showcased the famous “Regal Babies” talent roster, paving the way for some of the most prominent superstars to appear in Filipino franchise films like “Shake, Rattle and Roll” and “Mano Po” and TV shows. over the past decades.

In the 1980s, thanks to its production expertise and its roster of high profile celebrities, Regal Entertainment was instrumental in the reestablishment of one of the nation’s largest television networks, ABS-CBN, after its closure during the period of martial law.

Currently, Regal Entertainment continues to make an impact on the television scene by working with television giant GMA Network to produce and broadcast “Regal Studio Presents,” a collection of wellness stories featuring the most talented celebrities today.

Along with its legacy of expertise in film and television production, Regal Entertainment continues to be at the forefront of launching the careers of the nation’s best actors and actresses through their phenomenal digital series – “Ben X Jim” on Youtube and “Gen-Z” on Cignal. Reality MM Studios, under the direction of accomplished producer Ronald “Dondon” Monteverde and award-winning director Erik Matti, has been pushing the boundaries of Filipino cinema for almost two decades.

He has gained recognition both locally and internationally with prolific and imaginative films like “On The Job,” which premiered at the 2013 Cannes International Film Festival; “BuyBust” hailed Gawad Urian’s best film 2019 and one of the films selected for the best films of the decade list by the awarding body; “On The Job: The Missing 8”, which premiered with a standing ovation at the 2021 Venice International Film Festival where lead actor John Arcilla won the coveted Volpi Cup for Best Actor for his role in the film; and a number of internationally renowned titles such as “Honor Thy Father”, “Kuwaresma” and “Seklusyon.

Reality MM Studios also works with a number of producers, distributors and global platforms such as Netflix, which has acquired its titles “BuyBust”, “Kuwaresma” and “A Girl and A Guy”; and HBO Go, with which Reality MM Studios has partnered to produce the first season of Erik Matti’s “On The Job” series as well as episodes of the international “Foodlore” and “Folklore” shows.

To continue Regal Entertainment and Reality MM Studio’s legacy of providing quality entertainment to Filipinos, these companies seek to establish and represent a pool of talented artists who will be the source of pride and inspiration for fans of pinoy showbiz from around the world.

With this, both studios saw Virtual Playground’s humble but adorned credibility in managing talent to actualize this stellar vision.

Bannering Virtual Playground’s list of bright and talented celebrities is TV star Grae Fernandez; “A Girl and A Guy” stars Alexa Miro, Rob Gomez, Sarah Holmes, Rosh Barman and Carlo Tarobal; Ms. Universe Philippines 2014 MJ Lastimosa; Ms. Globe 2015 Ann Colis; Kent Gonzales, nominated for Best New Feature at the Star Awards; award-winning theater and film actress Krystal Brimner; Asia’s Got Talent finalist Gwyneth Dorado, TV and event hosts Mela Tunay and Apple David, and young actors Keann Johnson, Dustin Yu, Darwin Yu, Kimson Tan, Migs Villasis, Blue Cailles, Shiara Lagman, Ayeesha Cervantes, Pam Gonzales, Lara Fortuna and Sarah Edwards.

Virtual Playground also continues to cultivate the talents and potential of a number of athletes who have already moved into the performing arts, such as mixed martial arts world champion turned “BuyBust” lead actor Brandon Vera. ; college basketball idol turned movie star Ricci Rivero; gold medalist in taekwondo Pauline Lopez; UFC fighter and model Mark Striegl; and professional volleyball stars John Vic de Guzman and Jema Galanza.

With its roster of over a hundred actors, professional athletes, rising celebrities, social media influencers and content creators, Virtual Playground is poised to break new ground in the Filipino entertainment scene.

This new partnership brings to the fore a new generation of refreshing new faces and exceptional talent who will soon shine on the mainstream scene and invade digital platforms around the world. (RP)

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